Why are Lenovo laptops the First Choice of Consumers Globally?

Lenovo shipped the most laptops (20 million units) globally in the second quarter of 2021, according to the latest report by International Data Corporation (IDC), and captured the lion’s share of the market at 23.9%. Despite stiff competition from industry giants like Dell, HP, Asus, Lenovo has retained their brand identity and churned out high-performance, reliable machines. The wide range of Lenovo laptops combined with the smart pricing strategy is contributing to their leadership in the competitive laptop industry.

And if you are looking to buy a new Lenovo laptop, you should know why they are the first choice for users worldwide. 

1. Wide range of laptops

Being a consumer-focused brand, Lenovo understood the nuances of different laptop users and customized their laptops to meet this need. The Thinkpad and the Ideapad are two of Lenovo’s best-selling models. Ideapad is relatively newer and one of the hot-selling budget laptops since they are made for the average everyday consumer. The Lenovo Ideapad is further categorized into the Ideapad S series, which are sleek, light-weight laptops, Ideapad Gaming 3 Series, which are a favorite with budget gamers, C series for convertible laptops, and L series offering high RAM capabilities.  

2. High value for money

Lenovo laptops are the perfect confluence of performance and price, which has helped them cement their position as a mainstream laptop brand. For students and families, the Ideapad Duet 3i priced under 30,000, is a feature-packed 2-in-1 laptop that has reduced the gap between a laptop and tablet with a detachable Bluetooth keyboard, a kickstand for easy desktop use, webcam privacy shutter, and up to 9 hours of battery life. 

3. Student-friendly features

With learning transitioning to the virtual environment, the demand for laptops for students has augmented. Lenovo Ideapad in particular has proved to be a hit with the student community since they blend a cool, contemporary look with strong performance. ‘Lenovo Aware’ is another stand-out feature that looks into students’ mental health and physical well-being with alerts like Attention Reminder, Break Reminder, and Distance & Posture detector. Moreover, AI noise cancellation enables noise-free remote learning.  

4. Durability second to none

Quality and reliability have always been the hallmark of Lenovo laptops, especially with the ThinkPad line. The ThinkPad laptops are tested against 12 military-grade requirements, and more than 200 quality checks are performed to ensure that they run in extreme conditions. The hardware is the highest possible quality, and the casing is made to withstand accidental falls, harsh climatic conditions, and rough use.  

5. Ideal Business laptops

While most laptops brands are looking to strengthen the budget and gaming laptops portfolio, the Lenovo Thinkpads have remained the ‘gold standard for business laptops. They are built with the best components available in the market with tough quality control standards, and they boast superior battery life and sophisticated keyboards. The Thinkpad 14 (2021), at a discounted price of Rs. 64,490 comes with 8GB RAM, 1 TB HDD, 11th generation i5 processor and can give you up to 6 hours of battery life, and is one of the popular business laptops trending in the market.

 6. Gaming-intensive laptops

If you are an avid gamer, you can find a variety of gaming-centric laptops with Lenovo. For instance, the Ideapad Gaming 3i for Rs. 57,490 comes with a 10th generation Intel Core i5 processor, NVIDIA GeForce GTX 1650 GPU, and an 8GB RAM so you can enjoy effortless gaming. For more serious gamers, the Legion range of laptops is very promising and offers flawless performance.  

7. Classy, progressive design

The Lenovo Yoga laptops are truly a sight to behold. They are ultra slim laptops which are the outcome of precise attention to detailing and superior craftsmanship.

The Lenovo Ideapad Flex series to are versatile multi-mode laptops that seamlessly blend comfort with class. Here you can encounter the benefits of using a Laptop in standard mode, stand mode for touchscreen interaction, tent mode for games and entertainment, and as a tablet when you’re on the move. 

8. Post-sales support 

In the era of social distancing, Lenovo has introduced several safety features and support to ensure contactless delivery and end-to-end virtual assistance during a new laptop purchase. The company has also altered the after-sales and repair model by introducing the ‘Repair on wheels’ in certain cities, allowing users to have their laptops picked and dropped for service.  

The bottom-line 

Regardless of which user you are, you are sure to find the perfect Lenovo laptop to meet your requirements and fit your budget. From the high-performance business Thinkpads to the affordable, user-friendly Ideapad series, the savage Legion laptop series, and the classy Yoga laptops, Lenovo’s widest range of laptops is sure to leave you spoilt for choice.

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